![]() ![]() In addition, the PMS has an excellent color range. Most notably, because it is the most commonly used color matching system in the world, you can take your printed material almost anywhere to be reproduced, and the printers can match those colors to their Pantone color code easily – guaranteeing consistent results. Using the PMS offers a number of benefits. You’ll want to consider what you’ll be printing onto in order to determine which colors you can use, and which you should avoid. Pantone Matching System (PMS) Palettesĭepending on what you’ll be printing onto, there may be a PMS palette to match.įor example, there’s a Pantone solid palette, a process palette, a textile palette and a plastic palette. That’s why Pantone decided to separate their PMS into two distinctive systems, so that print and graphic designers know not only which colors can be reproduced on which materials, but also that they’ll show up brilliantly when they are printed. What’s more, the way a color looks will depend on the material that it’s printed on.ĭepending on the material, some colors don’t show up at all, or they look absolutely awful and not at all what a product creator would want. For example, product design may use varying shades of black, white or neutral colors, while retail packaging might need colors that stand out on shelves and grab customers’ attention. ![]() The reason the color system is split in this way is to allow what Pantone calls “market-relevant colors”. There are nearly 5,000 Pantone colors in total. Pantone actually has two different matching systems: one for packaging design, and one for product design. They are coded by numbers and allow print designers, wherever they are, to standardize their printing and match colors accordingly. Several of these sheets can be put together into a “fan”. In the PMS, entire sheets can be devoted to a single color in various subtle shades and variations. Pantone set out to create a system that allowed for a consistent color numbering system, as there is often a variation in printed colors when using CMYK. The Pantone Matching System (PMS) is how. How can you be sure that both printers will use the exact shades and coloring in your logo and packaging to create perfectly identical versions? Your logo will be printed at one location by one printing company, and your custom packaging is being produced at another printing company across the country. A few years after its founding, the brothers hired recent college graduate Lawrence Herbert, who used his chemistry knowledge to categorize and systematize the company’s collection of printing inks and pigments. Pantone was a commercial printing company started in the 1950s by two brothers, both advertising executives. The History of the Pantone Matching System There are subtle differences even between shades and hues, which brings us to the Pantone Matching System (PMS) – a global “language” for understanding and matching colors. In the printing world, just saying “red” isn’t enough. ![]() Maybe you think of a dark red, like crimson, or a bright red, like a stop sign. What comes to your mind when you think of the color “red”? This detailed color numbering system allows designers and printing manufacturers to standardize and match colors correctly, to overcome the common variation of printed colors when using CMYK. ![]() The Pantone Matching System (PMS) is a standardized color system that identifies nearly 5,000 various subtle color shades and variations. What is the Pantone Color Matching System (PMS)? ![]()
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